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"We are confident that this collaboration with Kwark will help us achieve our goals, making our production more efficient and our business more profitable. Together, we are transforming the healthy beverage market in Mexico and bringing healthier options to more people."
- Marcelo Hinojosa, Founder and CEO of Bebida Viva

Scaling a kombucha business isn’t just about adding tanks and production lines—it’s about making sure the whole operation moves in sync. More complexity can easily lead to more inefficiencies if the right systems aren’t in place. Many businesses expand first and fix problems later, but that approach leads to wasted time, cost overruns, and lost opportunities.

At Bebida Viva, growth isn’t a question—it’s a necessity. They’re scaling 2.5x in throughput, launching new product lines, and increasing production capacity. But doing all of this while improving efficiency is like fixing a Boeing mid-flight—you can’t stop operations, but you also can’t afford to ignore what’s not working. That’s where Kwark comes in.

To make this scale-up successful, we focused on strengthening six key workflows that keep Bebida Viva moving forward:
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1. Strategic Planning – Growth without alignment leads to chaos. Bebida Viva needed a clear vision that connects every department under the same strategy. Kwark helped establish long-term objectives and ensured that every decision supports the company’s trajectory toward scaling throughput efficiently.
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2. Production Planning & Control – Knowing where and when to produce is critical. We implemented a structured planning system that breaks down Bebida Viva’s strategy into monthly, weekly, and daily production schedules. This ensures that raw materials, production runs, and distribution are all synchronized to meet demand without bottlenecks.
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3. Daily Operations Management – Visibility is everything. It’s not enough to have a plan—you need to know if you’re executing it correctly. We implemented a real-time tracking system to compare what’s happening on the floor versus what should be happening, allowing for immediate course corrections.
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4. Quality & Process Control – Scaling up means more volume, but efficiency doesn’t matter if quality drops. We’ve put in place better quality control and process monitoring to optimize costs while ensuring Bebida Viva maintains its high standards as it expands.
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5. Tactical Planning – Adding new production lines and capacity sounds simple, but without proper execution, it can disrupt the entire operation. We’re ensuring that Bebida Viva’s CAPEX projects stay on schedule and budget without interfering with day-to-day production.
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6. Performance Management – More output means more complexity, and more complexity requires tighter control. We’re integrating financial and operational performance tracking to ensure Bebida Viva is making data-driven decisions that keep them aligned with their growth vision.

Growth is exciting, but it’s also risky. That’s why Kwark is not just an advisor—we’re a hands-on strategic partner. Our ROI-based compensation model means that we only profit if Bebida Viva successfully scales. Their success is our success, and we’re as invested in their growth as they are.

Scaling a business while improving efficiency is one of the toughest operational challenges, but companies that master execution—not just expansion—are the ones that come out ahead. Bebida Viva isn’t just growing; they’re building a system that ensures they stay in control, no matter how big they get.

Because in the end, it’s not just about making more kombucha—it’s about making it better, faster, and smarter at every step.

Case Studies